WINIW: China Leading Automotive Leather Manufacturer In China
WINIW International Co., Ltd specializes in the manufacture of faux leather. As a supplier of PVC leather, PU leather, microfiber leather and other artificial leather. WINIW high performance leather materials can meet the most stringent quality requirements in various applications such as footwear, clothing, furniture, automotive, bags, gloves, etc.. Europe, North America, South America, South Asia and other regions are WINIW main markets.
With strong research and develop ability, we can always meet customer’s unique design and products needs. We can also make sure quality and provide customers satisfied and professional service. WINIW has gained a number of certificates，such as ROHS, EU REACH, EN20345 and other environmental protection standards. and have great reputations for its super strengths and excellent services.
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WINIW High Grade Automotive Leather
Automotive leather industry has experienced the development process from PVC to PU to microfiber synthetic leather.
With the rapid development of the automobile industry and the improvement of consumers' requirements for automotive interiors, the demand for automotive artificial leather will continue to grow. Especially in mid-to-high-end models, consumers are more inclined to use environmentally friendly and feature-rich interior materials. Ecological synthetic leather, such as solvent-free water-based PU leather and microfiber synthetic leather, will become the main development direction of the market in the future due to its excellent environmental performance.
Main Faux Leather Material For Car
PVC: PVC synthetic leather is a common synthetic leather material with a relatively low cost, easy cleaning and maintenance, waterproof properties, and a wide range of color and texture options.
PU: PU synthetic leather is widely used in automotive interiors, and its texture is closer to natural leather, with high wear resistance and durability. It also has some water-repellent properties and is generally easier to maintain and clean than natural leather. With the advancement of technology, microfiber PU leather has become a popular choice in mid-to-high-end models because of its physical properties and feel closest to real leather, and it is economical and durable.
Microfiber: Microfiber Leather is widely used in the field of automotive interiors. Its appearance, mechanical strength, elasticity and chemical resistance are comparable to natural leather, and the feel is superior and soft, hygroscopic, breathable and waterproof, high strength, and the production process is environmentally friendly.
Microsuede: Suede imitation leather is a synthetic material designed to mimic the look and feel of suede, made from synthetic fibers that provide a soft surface texture and appearance that makes car interiors look more upscale. World-renowned manufacturers of imitation suede leather, such as Alcantara in Italy, occupy a significant share of the market.
Silicone leather: Silicone leather has multiple advantages such as environmental protection, strength, lightweight, and dirt resistance. It has low surface tension, hydrophobicity and non-polarity that repels moisture, and strong resistance to pollution. Silicone leather is also naturally flame retardant and self-extinguishing, ensuring a safe and environmentally friendly product.
Basic Parameter and customized options
| Product Name | Automotive Imitation Leather |
| Trademark | WINIW |
| Thickness | 1.2mm, 0.6mm, 0.8mm, 1mm, 1.4mm, 1.6mm or customized |
| Width | 54", 137cm |
| MOQ | Microfiber/ Microsuede leather: 300 meters per color/thickness. PU/PVC leather: 1000 meters per color/thickness. |
| Color | Red, Black, Grey, accept customize |
| Packaging Details | 30/50 Meters per Roll. Or customized |
| Delivery time | Usually within 15-20 days. |
| Production Capacity | 1,000,000 meters monthly |
| Texture Grain | Nappa pattern, Lychee pattern, Crocodile pattern, etc |
| Shining | Matt, Shining |
| Hand Feel | Soft, Rigid, etc |
| Fire Retardant | Customized |
| Sample Size | A4 |
PVC Leather
PU / Microfiber Leather
Microfiber Suede Leather
Specific Application Scenarios
Car seats, door upholstery, instrument panel, door panels, armrests, headrests, steering wheels and other interior parts.
Automotive Leather Advantages
Abrasion resistance: Automotive leather has good abrasion resistance, can resist friction and wear in daily use, and keep seats, doors and other parts clean and beautiful.
Wrinkle resistance: Automotive leather has been specially treated to have strong wrinkle resistance, which can keep the surface flat and beautiful.
Scratch resistance: The surface hardness of automotive leather is moderate, which is not easy to be scratched by sharp objects, and protects the integrity of seats and other components.
Breathability: High-quality automotive leather has good breathability, which can keep the seat and other parts dry and comfortable.
Comfort: The car leather feels soft and has a tough texture, providing a comfortable riding experience for drivers and passengers.
Flame retardant: Since the interior environment of the vehicle may involve ignition sources, it must have certain flame retardant properties to ensure the safety of passengers.
How To Distinguish High-quality Artificial Car Leather?
A: To identify high-quality artificial car leather, you can start from the following aspects: First, observe its appearance and feel. High-quality artificial leather usually has a delicate texture, uniform color and a soft feel. Secondly, understand its material and production process. High-quality artificial leather is usually made with high-quality polymer materials and advanced production technology, which has better durability and environmental performance. Finally, you can ask the sales staff for the relevant certification and quality assurance information of the product.
